Design + Illustration


Tintype photograph by Giles Clement.

Russell Shaw is a brand designer and illustrator based in San Francisco who focuses on playfulness, thinking before making, and seeing things through from start to finish.

His clients include Porsche, Tesla, Target, Kid President, Coca-Cola, AMC’s Breaking Bad, HarperCollins, DesignArmy, The Village Voice, Neenah Paper, and more. Currently he is working as Senior Communication Designer at Slack.

In February 2015, Kid President’s Guide To Being Awesome made the New York Times Best-Seller List (Russell worked as the book's designer and illustrator). One of his projects received "Best In Class" for lettering design in PRINT Magazine's 2016 Typography & Lettering annual. In October 2015, he was one of seven young designers chosen to compete in Command X at AIGA’s 2015 national conference – a live, head-to-head design competition where the audience voted on each designer's work throughout the event – and finished as a finalist. In 2014, he illustrated Brilliant! – a children's book about adoption and hope – alongside the author, Matt Burgess. After nearly a decade of working independently as an art director and designer for brands in Atlanta, in addition to teaching Visual Design courses at General Assembly and leading sessions on branding at business retreats, he uprooted and moved to the Bay Area, where he currently works in-house at Slack in the company’s newly-minted brand and communication design studio.

Selected Recognition

The New York Times’ Best-Seller List, AIGA, Print Magazine, HOW Design, The Dieline, UnderConsideration, The Design Kids, 99u, Paste Magazine, GDUSA, PaperSpecs, DesignTaxi, DesignThinkers, Branding Served, Editorial Design Served, and Photographer’s Forum.

Selected Clients

AMC's Breaking Bad, The Atlanta Braves, ATL Collective, Bearings, Citizen Supply at Ponce City Market, Coca-Cola, DesignArmy, Dixon Rye, Empire State South, GO! Experience Design, HarperCollins, Kid President, Neenah Paper, Oakblue Kitchen, Plywood People, Porsche, Serenbe, ShootProof, SoulPancake, SweetWater Brewery, Tesla,  Uptown Treehouse, Unboundary, The Village Voice, and The W Atlanta – Midtown.

Selected Awards

PRINT Magazine’s Typography and Lettering Awards (Best in Class, 2016), PRINT Magazine’s Regional Design Awards (2014, 2015 + 2016), HOW Design Promotion and Marketing Awards (2013 + 2015), the ADDY Awards (2014 + 2016), Graphis, American Graphic Design Awards, American Packaging Design Awards,  Creativity International, The Communicator Awards, Creative Quarterly, and the Social Good Design Awards.

Groups + Organizations

Art Directors Club (Member), Type Directors Club (Member), AIGA (Member), AIGA - Atlanta Programming + Affinity Committee (Member), Museum of Design Atlanta (Member), and High Museum of Art Atlanta (Young Professional Member).


Want to work together? Say hello.
Curious what specific services are offered? Take a look.

Neither of those? Let’s connect:


Featured Work

Oakblue Kitchen

Oakblue Kitchen

Neenah Presents Atlanta

Neenah Presents Atlanta

Kid President’s Guide to Being Awesome

Kid President’s Guide to Being Awesome



This site is designed by Russell Shaw and built on SquareSpace. The headline typeface is Europa, designed by Fabian Leuenberger (EuropaType), and the body is set in InterFace, designed by Dalton Maag. Each font is served up hot-n-ready by Adobe Typekit. All images are created by Russell Shaw unless noted otherwise.


“There are no dream jobs. There is work that is worth your time, and work that isn’t. You’ll never be sure which is which, so there are only two ways to do the work in front of you: the right way or not at all.”

– Wilson Miner


Made in San Francisco and Atlanta