Design + Illustration

Neenah Paper Presents Minneapolis - AIGA Design Conference 2017 - Illustrated City Maps

Hand drawn illustration, hand lettering, and graphic design of the Neenah Paper presents Minneapolis Minnesota city maps and neighborhood guides, with local fun facts, for the AIGA Design Conference 2017, by freelance artist Russell Shaw

 

Neenah Presents Minneapolis

Services: Illustration, Hand-Lettering, Design

 
 Front covers of the Neenah Presents Minneapolis AIGA Design Conference 2017 promotional piece of hand drawn and illustrated city maps, fun facts, and neighborhood guides. Cover shows: paisley patterns in purple, stone arch bridge, and boats.
 
 

Neenah Paper's Illustrated Guide to Minneapolis for the 2017 AIGA Design Conference

Following the previous city guides in our series, New Orleans with NeenahNeenah Presents Atlanta (PRINT Magazine's 2017 Typography and Lettering Awards "Best in Class" Winner), and Neenah Presents Chicago, I partnered with Neenah Paper again for our fourth illustrated city map for the 2017 AIGA Design Conference. This rolling fold, limited edition piece showcases the land of ten thousand lakes, with a fold-out panel full of fun facts and historical tidbits, as well as five neighborhood maps highlighting hot spots around the city. The printed map was distributed to conference goers as a promotional piece.

The city maps use 7"x7" panels in a rolling folded printed piece. The hand-drawn illustrations and addition of a single, simple spot color create a fun and playful design around the content that really pops on the Starwhite cover.

 
 
 Front covers of the Neenah Presents Minneapolis AIGA Design Conference 2017 promotional piece of hand drawn and illustrated city maps, fun facts, and neighborhood guides. Cover shows: paisley patterns in purple, stone arch bridge, and boats.
 Fun Interesting facts about Minneapolis, hand drawn and illustrated for Neenah Paper at AIGA Design Conference 2017. Shows; 1849 the city is founded at bridge square; 411 bridges; Birthplace of Charles shulz; city of inventions; st. anthony falls; bicycle; sculpture garden; prince.

Minneapolis Neighborhood Guides:

Downtown
Northeast
North Loop
Uptown
Dinkytown

Minneapolis Stone Arch Bridge illustration
Neenah Minneapolis map unfolded
 The Downtown neighborhood city map, hand illustrated for Neenah Paper at the AIGA Design Conference 2017. Shows: Mill City Museum, Farmers Market, Mary Tyler Moore Statue, Guthrie Theater, Sculpture Garden, Convention Center, Walker Art Center, Loring Park, American Swedish Institute, Institute of Art
 The Northeast neighborhood city map, hand illustrated for Neenah Paper at the AIGA Design Conference 2017. Shows: Betty Danger's Country Club, Pyscho Suzi's, Holy Land, Spyhouse Coffee, Solar Arts, Elsie's, Grain Belt sign.
 Up close detail of downtown Minneapolis neighborhood map, hand illustrated and drawn for Neenah Paper at the AIGA Design Conference 2017. Focus on Minneapolis Convention Center and Dakota Jazz club.
Mary Tyler Moore Statue illustration
Psycho Suzi's Motor Lounge illustration
Askov Finlayson illustration
 The North Loop "Warehouse District" neighborhood city map, hand illustrated for Neenah Paper at the AIGA Design Conference 2017. Shows: Askov Finlayson, Snack Shack Lobster, The Lab Theater, Acme Comedy, Marvel Bar, The Bachelor Farmer, Mitrebox, Target Field, Wilson and Willy's
 The Uptown neighborhood city map, hand illustrated for Neenah Paper at the AIGA Design Conference 2017. Shows: Sencha Tea Bar, Ice House, Lagoon Cinema, Theatre, Magers and Quinn, Lucia's, Lake Harriet Bandshell
 Up close detail of the Neenah Minneapolis illustrated city guide, with the focus on Askov Finlayson and the Bachelor Farmer and Marvel Bar in the North Loop neighborhood.
 The Dinkytown / Marcy-Holmes neighborhood city map, hand illustrated for Neenah Paper at the AIGA Design Conference 2017. Shows: Boom Island Park, Red Stag Supperclub, Brasa, Black Coffee and Waffler Bar, Bordertown Coffee, Stone Arch Bridge.
 Back cover design of the Neenah Presents Minneapolis AIGA Design Conference promotion.
 Close up detail of Uptown neighborhood map of Minneapolis, illustrated for Neenah Paper at the AIGA Design Conference 2017.
 
 Minneapolis Stone Arch bridge over water illustration, the title for the front cover of Neenah Paper's city maps distributed at the AIGA Design Conference in 2017.
 
 

Credits

Client: Neenah Paper

Marketing Communications Manager: Sarah Baker (Neenah)

Art Director, Designer, Illustrator: Russell Shaw

Printing Partner: Fey Printing (Special thanks to Scott Gasch and Paul Siekert)

Printing Specifications: A 2/2 print on Neenah STARWHITE® Cover SIRIUS 110C (297g/m2) | 13pt