“The process Russell employs to establish key branding is challenging, insightful, and essential – be ready. His exercises and investment reached to a granular level to ensure he knew the DNA of our product, setting us up for long term success.
Expertise in design = Russell Shaw. His work distilled all of the variables we threw at him, version after version, resulting in quality based in influencing. Russell’s design voice activated our brand.”
Managing Partner, Crafted Brands