Plywood Presents 2012
Identity / Lettering / Photography / Branded Event Materials / Web Design / Illustration / Video Production
The creative direction and design for Plywood Presents 2012 pursued an embodiment of the event's goal to create a healthy dialogue surrounding social innovation between business leaders and creative professionals. Juxtaposing modern aesthetic through clean typography, photography, and infographics next to rich, illustrative typography and elements through hand-drawn components, the design sought to visually marry business and creativity - as well as complement the architecture and style of its retro-regal venue in the heart of the Buckhead community.
Art Director, Designer, Illustrator: Russell Shaw
Top photograph, and all subsequent event photography, courtesy of Michelle Marie Photography
All product photography of attendee bag, event journal, and sponsor gifts are by Andrew Thomas Lee
Buckhead Theater photography used for event promotion by Russell Shaw
Buckhead Theatre Photographs by Russell Shaw for use in event promotion:
Branded Event Materials
Biography Videos for Presenters
Used on the website to promote the speaker lineup and later repurposed as video bumpers to introduce each presenter as he or she came onto the stage (three are shown below; twelve were created in all).
Voiceover: Jeff Shinabarger
Director/DP/Illustrator/Editor: Russell Shaw
All event photography courtesy of Michelle Marie Photography
Branding Served Feature